One of the most holy places at the client site is the Executive Conference Room. This is the epicenter of power. Unlike conference rooms used by the traditional employee, the Executive Conference Room has a feel of power and financial gravitas that lends itself to critical decision making. LED TVs are just a little bigger, the projector just a little better.

Today we had a meeting with several client executives. Like I always do, I booked the room 2 hours early and took that time to get the feel of the room. Like a fine thoroughbred who runs the track to prepare for the race, I always test the conference room to get a feel for its power. I try to sense past decisions made in the room. If I focus hard enough, I can almost feel past meetings that had occurred within the room. I then go through a dry run of my presentation. I practice my spontaneous jokes and hand movements over and over again to make sure they are right. I test the acoustics to make sure my words are clearly heard. I adjust the shades to get just the right ambience. I make sure the hard candies are positioned perfectly so that they can be easily reached by all attendees.

My meetings are world famous. I hope the description above inspires you to take your meetings to the next level.

Sincerely, TCC